Evaluation of the Financial Statements of Ford and General Motors Research Paper

Evaluation of the Financial Statements of Ford and General Motors - Research Paper Example The company manufactures cars worldwide, which includes countries like Canada, Mexico, United States, China, UK, and many other countries. General Motors was among the top auto-makers of the world and one of the most well-known in America. The objective of the company was to be the most successful automaker in a span of 5 years and also ensure that the marketing strategies such as e-commerce technologies are utilized for the overall growth of the organization. The mission of the company was to become the most respected automakers in the world. General Motors was indeed successful in moving towards its goals. We would be presenting a comparative analysis of the financial statements of both the companies to evaluate the financial status of both General Motors and Ford. The financial analysis would include evaluation of the financial statements of Ford and General Motors, which would assist in understanding the revenue and profitability of the two companies and the operating expenses that the company has to bear. The financial data for the last 2 years has been studied for such purpose. We would be considering the financial highlights of General Motors after its restructuring. The market share of General Motors has increased by 0.4 percent in 2011 from 11.9 percent in the year 2010. Even a hike of 13 percent has been recorded in sales than the last year. General Motors had to downsize due to bankruptcy, so after restructuring the company created 17,500 jobs in America. The company also added around 3,400 dealerships more in US alone to provide better services to customers and a wonderful sales experience. In the Asian market such as China, General Motors has again gained its leadership position. The revenue in 2011 has been recorded to be $ 150 billion, which was $ 135.6 billion in 2010. Similarly, the net income was $ 4.7 billion in 2010, which has increased to $ 7.6 in 2011.